Table of Contents
What does verticalization mean?
Simply put, verticalization refers to a company’s strategy to specialize how it sells and markets by industry vertical or function. A few examples of ‘industry verticals’ include banking, telecommunications, government and automotive.
What is product verticalization?
Put simply, verticalization is a sales strategy in which a purposeful approach is applied to a specific type of customer (market). Customers don’t really care about what you are selling them. They only care about the IMPACT that your product/service has on their business or organization.
Is verticalization a word?
ver·ti·cal.
Why is verticalization important?
Verticalization is increasingly becoming a successful business strategy for manufacturers. Being the expert in an industry allows you to help define the issues and power meaningful change, setting the pace for innovation and market response.
What does verticalization mean in music?
Harmony is the VERTICALIZATION of pitch. Often, harmony is thought of as the art of combining pitches into chords (several notes played simultaneously as a “block”). These chords are usually arranged into sentence-like patterns called chord progressions.
What is verticalization of difference?
Verticalization of difference: since certainty and fundamentalistic knowledge are linked to a desire that springs from the “verticalization of difference”, difference becomes scaled and graded perpendicularly. Vertical Submission. Freud: Father and son. Submit to God because he will save you in the end.
What is a vertical example?
For instance, two balls are such that if the top one falls, it will always fall on the bottom one no matter what is the distance between the two balls, then the two balls are said to be vertical. So any line or object that is moving upright or downright is vertical.
What is a vertical manufacturer?
Vertical manufacturing refers to vertical integration of a value chain that a manufacturer undertakes to gain a strategic advantage. Manufacturers achieve vertical integration when they control or own elements within a value chain beyond the central manufacturing component.
What is a business vertical market?
A vertical market is a market encompassing a group of companies and customers that are all interconnected around a specific niche. Companies in a vertical market are attuned to that market’s specialized needs and generally do not serve a broader market. They may also have high barriers to entry for new companies.
What is a vertical marketplace?
Is timbre an element of music?
Element of Music – Timbre Timbre in music refers to the unique sound quality of an instrument. For example, a nylon string guitar and a steel string guitar each have a unique sound, and just by hearing them we can determine the instrument. Timbre can also be described using the term tone color.
Why is verticalization important in a vertical industry?
Verticalization provides the opportunity to expertly fine-tune product design, target a well-defined audience and be viewed as the authority in a particular niche.
The process of verticalization is also related to consumer culture and symbols of power. ^ Thung, Tanja Michaela (2009). Vertikalisierung im brasilianischen Wohnungsbau : Analyse von innerstädtischen Hochhaus-Quartieren in Goiânia.
How can a CFO help your company verticalize?
An outsourced CFO services provider can help your company move from a horizontal to a vertical customer segmentation strategy. This professional will analyze the strengths and weaknesses of your current strategy and explain all the different ways your company could benefit by adopting a strategy of verticalization.
Why is it important to have a vertical approach to sales?
A salesperson who takes a vertical approach, will automatically become an expert in that industry. They will begin to “speak the language.” They will learn that the initiatives and priorities for one customer in a vertical market, is typically the same for the next one.