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What happened to SnackWell cookies?

What happened to SnackWell cookies?

What had happened, it turned out, was that SnackWell’s had been sold. In 2013, SnackWell’s, then part of Mondelez International, was acquired by the Back to Nature Foods Company in a joint venture formed by Mondelez and a private equity firm.

What company makes snackwells?

Nabisco created Snackwells in 1992 at a time of high demand for low-fat products. At its peak the brand’s Devil’s Food Cookie Cakes and other treats generated more than $500 million in annual sales, but their popularity has waned as consumers shifted to low-carbohydrate and low-sugar diets.

Are SnackWell cookies healthy?

Launched in 1992 during the zenith of the fat-free craze, SnackWell’s were considered healthy desserts because they don’t contain fat. (Never mind that fats are actually good for you.) Shockingly, SnackWell’s are still on the market, and they still have just as much sugar as a Chips Ahoy! cookie.

Are devils food cookies healthy?

But the original SnackWell’s devil’s food cookies were never as devilishly unhealthy as many other snacks. They never did have transfats, the partially hydrogenated oils that lower “good” cholesterol and raise “bad” cholesterol and thus increase the risk of heart disease.

Are Mallomars still made?

Mallomars turn 100 years old this month. This may have made sense in 1913 when Nabisco sold the first Mallomars to a grocer in Hoboken, N.J., but now we have refrigerated trucks. A brand spokesman says the cookies are still only sold September through March, to maintain tradition. It’s pretty good marketing too.

What was the SnackWell revolution?

The “Snackwell effect” posits that back in the 1980s and 1990s, the Dietary Guidelines for Americans and many well-meaning nutrition experts told everyone to eat less fat, and the American public responded by replacing fat with more refined carbohydrates, especially sugar (in the form of low-fat snack foods like …

Who is back to nature owned by?

B&G Foods will purchase Back To Nature and SnackWell’s snacks for $162.5 million from Mondelez and Brynwood Partners, according to a press release. The two better-for-you brands were a joint venture between the private equity firm and Mondelez. Both brands started out under the umbrella of Mondelez.

What does B&G foods stand for?

B&G Foods is an American holding company for branded foods. It was founded in 1889 to sell pickles, relish and condiments. The B&G name is from the Bloch and Guggenheimer families, pickle merchants in Manhattan.

Are SnackWell cookies still made?

SnackWell’s branded products are now made by Back to Nature Foods in Naples, Florida. As of May 2019, SnackWells Devil’s Food Cookie Cakes are no longer “fat free” as they now contain 3 grams of fat per serving and they are advertised as having an improved formula.

Did SnackWell cookies go out of business?

You can still find SnackWell’s today, albeit in slightly different form: The brand was sold to Back to Nature Foods Company in 2013 and had its cookie recipes reformulated to better appeal to today’s theoretically more enlightened consumer (read: sugar has replaced the corn syrup).

What kind of cookies are in Snackwell’s?

SnackWell’s is an American brand of foods that was introduced in 1992. Its products used to include fat-free cookies of a variety of flavors including creme, shortbread, and devil’s food cake.

When did Snackwell’s Devils food cookies come out?

Snackwell’s Devils Food cookies SnackWell’s is an American brand of foods that was introduced in 1992. Its products used to include fat-free cookies of a variety of flavors including creme, shortbread, and devil’s food cake. Previously a Nabisco brand, it was later sold to Back to Nature Foods.

How did the Snackwell effect get its name?

The Snackwell Effect was named for the tendency to consume greater quantities of an item or service deemed morally superior, such as a putatively healthier cookie, or more energy-efficient lighting. SnackWells were developed by Nabisco’s principal food scientist, Sam Porcello.

Who are the inventors of Snackwell’s potato chips?

SnackWells were developed by Nabisco’s principal food scientist, Sam Porcello. SnackWell’s branded products are now made by Back to Nature Foods in Naples, Florida. In Canada, SnackWell’s potato chips and crackers are available.